We all want our Pinterest account to stand out amongst the rest, and therefore we put a lot of pressure on ourselves to throw our ideas out there and hope that our users connect with them.
Most of us forget in the excitement of the process that our job is to find a solution for the user’s problem.
Pinterest is an inspirational platform.
Users see it as a place they can go to get new ideas and inspiration that will help them in various ways.
This is great because it means that Pinterest is relevant in every field.
Whether you are a designer, chef, food blogger, photographer, fashionista, musician, or anything else for that matter, you should incorporate the following ideas into your Pinterest page.
Use the tips and tricks in this blog to take your Pinterest account to the next level.
Show Examples of Your Work
Is there any better way to advertise your work than to show examples of what you can do?
Whether you are an artist, interior designer, fashionista, or food blogger, you should utilize Pinterest to showcase why you are unique in your line of work.
This is particularly good for people looking to sell a product or service.
It is important for you to remember that pinners don’t like to feel like they are being sold to, so simply displaying a poster or pricing list on your Pinterest page will not do you any favors.
Instead, show the user how your items look on a model, how the recipe is put together, or show them some of your interior design creations to get them to trust you first.
Show Multiple Options for One Solution
People love feeling like they are getting something that is great value for money, whether it is a service or a product, which is why showing multiple uses for one solution is important.
For example, if you are a fashion blogger or a jewelry salesman, you should showcase one item with various outfits and styles to show versatility.
You can also do this if you are a food blogger or artist by photographing your artwork in multiple rooms and settings, or you can also show how many side dishes complement the main course recipe that you want to promote.
The more solutions your viewers can get for one specific problem, the more they trust your ideas and opinions, and they will look for more on your page.
Use Video Pins to Preview Content
Do you think that you are using video pins to benefit your page?
Video pins are short snippets of content that need to be used to entice people to click through your post and onto your page.
Use it as a preview by showing a teaser of what the users can find on your main page.
Pinterest users are very drawn to video content when it is done well, and as long as your video tells a story, it will do very well.
Don’t forget to add some text on the video pin, maybe in the form of a call to action and an arrow, so that the user remembers to click through to the rest of the content.
Everyone loves seeing something come together, especially people struggling with a particular problem.
Step-by-step pins can show a recipe coming together, a piece of art being created, arts and crafts creations, and more.
There are plenty of ways to do this, and you can certainly experiment to see which of the step-by-step pins work for your target audience.
Do you still have a few questions that need answering regarding using Pinterest uniquely and interestingly?
Here is a frequently asked questions section for you to look through that should help you out.
Feel free to contact us directly too; we are more than happy to help you on your Pinterest journey. Just reach out to firstname.lastname@example.org
Q: How can beginners make money on Pinterest?
A: Pinterest can be used as a marketing tool that will help promote your business.
Suppose you are a beginner to Pinterest marketing.
In that case, you need to ensure that you stay consistent, pin frequently, use the right SEO strategy, and showcase useful content for your target audience in order to see a monetary return.
Q: How do I know if Pinterest has changed its algorithm?
A: Like many social media platforms, Pinterest changes its algorithm more often than you would like without even letting you know that it has happened.
You will notice this as a decrease in followers and general pin interaction.
The best way to stay on top of this and stop it from affecting your business is by using a Pinterest marketing management company to manage your account and stay on top of changes.
Q: How do I know if my Pinterest account is doing well?
A: You can use Pinterest analytics to assess whether your account performs well and lives up to your expectations.
You should also compare Pinterest data with Google Analytics for your main website to see that it drives more traffic onto your site and grows your business.
Q: How many Pinterest boards should I have?
A: Pinterest is all about staying relevant and answering a user’s question most quickly and easily.
There isn’t a maximum or a minimum number of boards recommended by Pinterest, but you should have around 10 in order to offer a satisfactory amount of content and solutions to your users.
Let us know about your Pinterest marketing strategy, and let our team of professionals improve your business now! Just contact me and help you out with any questions you may have: email@example.com